Blog Image

What to Look for When Hiring a Social Media Manager for Your Business

What to Look for When Hiring a Social Media Manager for Your BusinessGabe Francis Published on: 02/06/2026

Thinking about hiring someone to manage your business's social media? Before you sign anything, read this. We break down exactly what to look for, the red flags that should send you running, and the questions to ask before you hire — from a team that

hiring social media managersocial media manager for small businesshow to hire social media agencyoutsource social mediasocial media management West Chester PAsmall business social media helpwhat to look for in a social media manager
Your Likes Are Up. Your Bookings Aren't. Here's Why

Your Likes Are Up. Your Bookings Aren't. Here's Why

Olivia Yany
Published on: 17/10/2026

Your engagement rate might be dropping for reasons that have nothing to do with your content. Here's why shares and saves now carry more weight than likes on Instagram, how to benchmark your numbers against the right account size, and how to spot fak

engagement ratevanity metricsinstagram engagementsocial media analyticsshares vs likes